What is SEO (Search Engine Optimization)?


SEO (Search Engine Optimization) Hello guys, You might be wondering that what is SEO ? What it stends for and how to do Top SEO of your post and website? Right guys, So let’s get started with the answer of each and every question Step by Step.

SEO stends for “Search Engine Optimization”.

Now what’s that and how it works?

SEO (Search Engine Optimization) is the process of Increasing the quality and quantity of traffic on your website or blog Organically with the help of search engine like Google.

In simple words SEO ( Search Engine Optimization) is process of ranking you higher in Google pages that drives a lot of qualitative and quantitative traffic to your website and that results in higher conversations.

Types Of SEO ?

There are mainly two ways ( types ) of SEO.

On-Page SEO

OFF Page SEO

Now you might be thinking what these two are? And how to do this? Let me explain in little deep.

On-Page SEO

On-Page SEO basically means that what we do On-Page, Like our content, Focus key words to rank on, Keyword Stuffing in our article in our content, creation of an SEO friendly Post that might rank, this is On-Page SEO which we do in our Article before publishing it.

Off-Page SEO

What is Off-Page SEO?

Off-page SEO is that what we do after writing and publishing an Article on our blog, like social sharing, content promotion, Backlink creation, Article submission and Answering the question with the value in your article just like we do on Quora.

So, this all are in Off-Page SEO.

Now there are two Sub division of Off-Page SEO, and that are:-

1.White hat SEO

2.Balck hat SEO

What is White Hat SEO?

In search engine optimization (SEO) terminology, white hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.

understand little more deep, White Hat SEO means that we are completely dependent on Google or any search engine for our Ranking, like if the Search Engine finds your content valueable and it found it to be rankable than it will rank you on top pages, in this your dependency is totally on Search Engine and your are following the policies of search engine, now it’s their decision according to your content that they will rank you or not.

this is all what White Hat SEO means, but black Hat SEO is quite different from it so, let’s get into Black Hat SEO.

What is Black Hat SEO?

Black hat SEO refers to a set of practices that are used to increases a site or page’s rank in search engines through means that violate the search engines’ terms of service, A website creater forces Google and voilates it’s policies and control Google to rank higher on Google Using PBN (Private Blog Network).

It’s quite illegal and if google might Catch you doing this it can permanently disabled your website and remove it from it’s program, thus it’s quite risky and I won’t even suggest you to try this. But it yet works on many professional people works on it and gets quick result from it.

What Is PBN?

PBN stands for “Private Blog Network”

PBN is a network of websites used to build links (and therefore pass authority) to a single website for the purpose of manipulating search engine rankings. This scheme is similar to a link wheel or link pyramid, as it involves several different websites all linking to one another or to one central website.

Black Hat SEO VS White Hat SEO

Black Hat SEO & White Hat SEO both are quite different from each other, wether both have their own pros and cons, I would suggest you to follow all the program policies and be in white Hat SEO, as balck hat SEO is quite risky, yaa to will be a lot quicker but it will be also a quite risky so be choosy and choose good for yourself.

Our Blog Website:-

https://seotopia.info/

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